Ferrari Tailor Made 12Cilindri: Yoonseul’s Korean Art V-12 Masterpiece
Ferrari’s design language has long enforced strict codes—rosso corsa dominance, Pininfarina purity, owner modifications actively discouraged (Deadmau5’s meme-wrapped 458 received a cease-and-desist). Tailor Made bends these rules, commissioning artist collaborations through Maranello’s ateliers rather than street wraps. The latest result remakes Ferrari’s 12Cilindri V-12 grand tourer as a South Korean cultural artifact destined for Seoul, its Yoonseul paint shifting blue-purple-green like light dancing on water.
The Visual Anomaly: Mystichrome Reimagined
Developed with South Korean artists and design publication Cool Hunting, this 12Cilindri stands apart through Yoonseul—a pearlescent finish blending ancient celadon ceramic greens with Seoul’s neon-electronic pulse. Tilt the car under gallery lights and blue deepens to purple with jade flashes, echoing Ford’s legendary Mustang SVT Cobra Mystichrome but rooted in Korean aesthetics.
White brake calipers provide crisp counterpoint, mirrored by matching interior shift paddles. The effect transforms Ferrari’s elegant GT proportions into living sculpture—static in photos, kinetic in person.
Paint and Exterior: Cultural Convergence
Yoonseul draws dual inspiration: Joseon-era celadon’s jade translucency meets Itaewon’s electronic nightlife glow. Ferrari’s paint lab achieved angle-dependent color migration through multi-layer pearlescent pigments, applied over exposed carbon weave sections. The result captures sunlight’s fluidity—a Korean poetic concept made automotive.
Exterior details amplify the theme:
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First-ever translucent Ferrari shield badges, inspired by artist Hyunhee Kim’s acrylic works
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Hand-etched Korean calligraphy dedication on nose
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Subtle frosted glass-effect trim on side vents and mirror caps
Every surface choice balances Ferrari heritage with cultural dialogue.
Sound Made Visible: V-12 Graphic Art
Ferrari honored the 12Cilindri’s 6.5-liter V-12 soul through artist duo GRAYCODE, jiiiiin, who sonically mapped the engine’s harmonics into hood graphics. Abstract waveforms—peaks of intake roar, troughs of exhaust note—cascade across the bonnet in metallic silver, creating visual rhythm matching Maranello’s mechanical symphony.
This intersection elevates design beyond aesthetics: rev the V-12 and the graphic “plays,” peaks glowing brighter under hood heat. Art, engineering, and sound engineering converge without gimmickry.
Interior: Woven Cultural Narrative
The cabin weaves Korean textile heritage into Ferrari opulence. Artist Dahye Jeong’s hand-woven basket patterns cloak seats, floors, and door panels in intricate weave-work fabric. The glass roof etches identical patterning, projecting basket shadows across white leather under sunlight—a kinetic gallery effect unique to driving.
Dashboard centerpiece: Mongolian horsehair hand-woven panel, its lustrous texture contrasting machined aluminum switchgear. Translucent center console echoes exterior badges; white shift paddles tie exterior-interior cohesion. Every tactile surface tells Ferrari’s story through Korean hands.
Ferrari’s Bespoke Renaissance
This 12Cilindri joins Ferrari’s escalating Tailor Made legacy: the 812 Competizione wearing aerodynamic sketches like Japanese shodo calligraphy, the $26 million Daytona SP3 two-tone auction record holder. Where those celebrated process or duality, Yoonseul embodies cultural synthesis—Ferrari’s first major Korean collaboration.
Tailor Made proves Maranello’s evolution: from color police to canvas commissioners. This 12Cilindri doesn’t merely transport; it exhibits—living proof Ferrari commissions art objects that happen to deliver 800+ V-12 horsepower. Seoul’s roads gain a rolling gallery; Ferrari history gains a cultural milestone.














